Zambeezi produces quality artisan lip balm made from certified organic honey and beeswax from Zambia, Africa. Their fair-trade practice has grown the Zambian beekeepers’ annual wage fivefold (or more). They commit to supporting the local villages and agriculture through the ingredients used in their product. Zambeezi has had a positive local presence in Colorado as well as across the nation, but they were looking to tell the bigger story behind the ingredients and cultural connections of their product while representing their brand through a better market positioning and visual presentation.
PROJECT DETAILS
Client: Zambeezi
Date: 2015
Skills: Branding Statagy, Art Direction, Design Development, Design Execution
Deliverables: Logo, Color Palette, Fonts, Patterns, Labels, Business Cards,