Numeria Ventures offers CFO service for startups and small companies. They offer financial strategy, financial planning, consultation, and growth development.
PROJECT DETAILS
Client: Numeria Ventures
Date: 2016
Skills: Brand Development, Graphic Design
Deliverables: Logo, Brand Guidelines, Business Cards, Letterhead Package
THE MEANING BEHIND THE BRAND
We explored a few different meanings on which to build the brand. Concepts that came up in the discovery phase were strategy, growth, and endurance (which comes from the founder’s passion for long-distance running).
The concept we landed on is a stylized abstraction of bamboo. Bamboo is a resilient, fast-growing plant representing the fast growth that Numeria can offer with their CFO services.